Plan, Implement, Metrics & Monitor
Social Media has transformed the way we live, work, and shop. Facebook, Twitter, and other social media platforms have become the information channel of choice for today’s connected customer. Social media is where your customers go first – and it’s where they get the information they trust the most. Your company needs to be there too.
Is Your Social Media Working For You?
Get the results you want from your social media marketing. Our expert team uses a four step process to transform the social media presence you have into the powerful, effective marketing tool you want.
Step One: Analyze A comprehensive inventory of all your existing social media assets, coupled with a performance review
Step Two: Diagnose: Identify and articulate what’s not working and why. Pinpoint what needs to be done better. Create a strategic plan, targeted to your market, designed for results.
Step Three: Implement: The day to day execution of the strategic plan, including social media monitoring and maintenance. We’ll create and post content, read and respond to messages, and make sure you’re fully aware of what your customers are saying to and about you – and what that means.
Step Four: Fine-Tune: Using analytics and custom metrics, we continually monitor the effectiveness of your social media campaign, responding and adjusting our efforts based on your customer’s response.
Media Magic offers strategic consulting for digital and social media marketing for brands, companies and organizations of all sizes. Our work is focused on four primary areas: strategy development, communications planning, research and education/training. We work with you to develop and determine who will handle execution and support of the strategies, ongoing program optimization and reporting. We walk you through step by step on how to reach your goals using Social Media and provide support along the way.
Social Listening & Sentiment Reporting
Social listening is crucial to successful brand management, understanding your space and your customers. We have amazing tools and protocols in place to listen and monitor social media 24/7. With special flags, alerts and ticket systems we’re on top of everything from customer service issues, to positive or negative press, to conversations we should jump into on your behalf.
We tap our very own network of powerful & popular Social media influencers to tout your brand, as well as source those who are the right fit outside of our network.
Social Media Contest Management
Contests run properly can create tremendous opportunities, visibility, and data for your brand. We know the science & laws to running contests the right way.
Live Social Media
Live Tweeting and Posting during hosted events to drive traffic to your website and your social media channels with live photography. Mentioning and tagging your audience to drive social media engagement.